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WhatsApp analytics that show what worked

Measure broadcasts, automations, bots, and agent performance — with contact-level visibility, not vanity metrics alone.

Analytics hero

What analytics does CampaignHQ provide for WhatsApp?

CampaignHQ analytics connect sending, engagement, and outcomes across WhatsApp campaigns and journeys. See delivery and read rates, click performance, and how automations convert.

Because email shares the same platform, you can compare channel performance without exporting to spreadsheets.

  • Delivery & reads

    Sent, delivered, and read in real time.

  • Contact-level

    Drill down to who engaged.

  • Journey metrics

    See which automations convert.

Vanity metrics vs actionable reporting

Sending alone isn't success. CampaignHQ ties engagement to journeys and revenue-oriented KPIs.

Basic tools

Send counts only

  • No read or click breakdown
  • Can't tie WhatsApp to revenue
  • Agent performance invisible
  • Cross-channel blind spots

CampaignHQ

Engagement + journey analytics

  • Reads, clicks, and replies tracked
  • Per-campaign and per-journey views
  • Inbox response metrics
  • Compare with email in one account
  • Read rates
  • Click tracking
  • Journey stats
  • Agent metrics
  • Cross-channel

From zero to live

Start measuring in four steps

No developers required. Connect your channels, configure in CampaignHQ, and go live with measurable customer journeys.

  1. Send a campaign

    Step 01

    Send a campaign

    Launch a broadcast or journey to generate data.

  2. Open dashboards

    Step 02

    Open dashboards

    View delivery, read, and click funnels.

  3. Drill to contacts

    Step 03

    Drill to contacts

    See who engaged and who needs follow-up.

  4. Export and retarget

    Step 04

    Export and retarget

    Build segments from engagers for the next send.

Campaign analytics

Know what landed

Dashboards for each broadcast and template show delivery funnel and engagement.

  • Sent / delivered / read / clicked
  • Export engaged segments
  • Compare campaigns over time
  • Identify fatigued audiences
Know what landed

Journey analytics

Optimize automations

See drop-off between steps and which branches drive conversions.

  • Step-level completion rates
  • Channel mix in cross-channel flows
  • A/B timing experiments
  • Revenue events where configured
Optimize automations

Decisions analytics unlock

  • Template optimization

    Double down on templates with highest read-to-click.

    Carousel B beats single image by 2.1× CTR.

  • Agent staffing

    Staff peaks based on inbox volume trends.

    Mondays 10–12 need +2 agents.

See analytics in action with your use case.

Book a Demo
Analytics

Analytics That Show Engagement, Not Vanity

  • Real-time delivery & read tracking

    See sent, delivered, and read status as campaigns go out

  • Contact-level engagement

    Know who opened, clicked, or replied — down to each contact

  • Campaign and journey performance

    Compare broadcasts, automations, and flows in one view

  • Team inbox metrics

    Monitor response times, resolution, and agent workload

WhatsApp analytics dashboard with campaign performance metrics

Frequently asked questions

Common questions about analytics on CampaignHQ.

Delivery, read, and click metrics for campaigns, plus journey and inbox performance depending on your setup.

Yes. Drill into which contacts opened, clicked, or replied.

CampaignHQ focuses on engagement and journey metrics; connect conversion events via integrations for revenue attribution where configured.

Pricing

WhatsApp + email plans that scale with your volume

Combo plans include your platform, contacts, and email sending credits. WhatsApp message usage is billed separately based on how much you send. Compare WhatsApp and combo tiers.

Still sending single-channel campaigns?

Your customers are on WhatsApp. It's time to build high-converting conversations where they already hang out.

30-minute walkthrough · no commitment